Leverage. It’s what makes the world move and things get done. Not to sound overly dramatic but it’s what will either enhance your life or destroy it, depending on how much leverage you have.
Not to sound too dramatic.
But it’s the truth and it’s time someone told you.
The more leverage you have, the more you will be able to get done or achieve in your life. And if you don’t have any leverage then you’re left out in the cold, destined to have to do everything yourself, by the sweat of your own brow.
Sure, the notion of being a one man or one woman army sounds pretty tough, but at the end of the day, you’ll never make it.
No warrior other than Samson has been able to defeat thousands of adversaries by him or herself. One man against a million always loses. I know it goes against what TV and the latest movies have told you, but it’s just the truth of the matter.
If you’re in sales or if you’re a small business owner and everything relies on you in order to succeed, you walk a dangerously fine line my friend. If no sales or progress is made unless you do it yourself, it’s going to be really tough to get ahead.
Sure, you may be able to scratch out a living, but you and I both know that the thought of you taking a week off or getting sick scares you half to death, because now you’ll have virtually no income, as everything grinds to a halt without your personal effort.
Ok, so how can you develop leverage?
By learning how to multiply your efforts and effectively stop yourself from being the bottleneck in the production and advancement of your business. You must be able to work towards developing a system whereby you are able to help the business grow and develop at first, but eventually it must be able to grow and develop on it’s own – without your help.
Sounds like a fairytale, doesn’t it? But it’s what must happen if you are to get the freedom and income that you want in life.
A business owner develops leverage by hiring and training employees or outsourcing work in order to free his time to work on the business – not in the business.
So, how then does the lowly employee develop leverage? By networking and expanding your circle of influence in order to develop a sales force that can either refer you customers or make sales for you where you can increase your income.
Money won’t buy you happiness, but it affords you the ability to choose how you spend your time. And that folks, is the definition of freedom.
So, the greater leverage you are able to develop, the faster you are able to achieve your goals and live the life you want. And if you have virtually no leverage, then you will always have to have your nose to the grindstone or you will constantly risk your financial future.